Friday, 15 August 2008

Everything online is up: Luxury, Spend, Users

In this bi-weekly post I try and add some facts and figures on the digital trend to spure the already super-charged race to the digital frontier. My selection this week was chosen to highlight some misconceptions that are circulating. These are that overall ad spendng is going down, social networks have limited utility and life, and that high net worth individuals tend not to use internet resources. We know that none of these assumptions are true -- in fact, as you can see, it is quite the opposite.

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